AI Needs PR Literate Pros

💡 This week, as I delved into the CIPR's insightful reading on Artificial Intelligence (AI) tools and their impact on public relations (PR), I was captivated by the boundless possibilities AI holds.

AI is not about replacing human expertise; it empowers us to craft a future of data-driven, impactful communications. With AI as our ally, we can streamline processes, gain predictive insights, and elevate our practice to new heights.

A special thank you to Andrew Bruce Smith and Stephen Waddington for their continued expertise and thought leadership in AI and PR. Your insights inspire us to embrace the transformative power of AI in our profession.

I'm excited for a future where AI-enhanced PR drives innovation and excellence!

Artificial Intelligence (AI) tools and the impact on public relations (PR) practice (2023)